RJ's On The Lake
A 40-year lakeside restaurant, rebuilt mobile-first and found in local search.
Hover the screenshot to scroll the live site
100%
Mobile Friendly
Passes Google's mobile test
Early
Delivered
Ahead of the deadline
GA4
Analytics Live
Full event tracking active
SEO
Optimized
Local search ready
The challenge
A 40-Year Legacy, Held Back by an Outdated Website
RJ's On The Lake has been a Lindenhurst institution since 1981 — award-winning pizza, a gorgeous lakeside patio, and a loyal local following. But their website told a different story.
Before Lumis
- Not mobile-friendly — broken on phones
- No Google Analytics — flying blind
- No SEO — invisible to local searches
- No email capture — losing repeat customers
- Outdated look & feel — didn't match the brand
What we delivered
Everything They Needed, Nothing They Didn't
Mobile-First Redesign
Rebuilt the entire site to look and work perfectly on phones — where 70%+ of restaurant visitors come from.
SEO Boost
On-page SEO, meta tags, schema markup, and Google Search Console setup so locals can find them easily.
Google Analytics
Full GA4 setup with event tracking so the owner can see exactly how visitors interact with the site.
Email Newsletter Signup
Integrated newsletter signup to grow their customer list and send promotions directly to regulars.
Look & Feel Overhaul
New color scheme, typography, and photography layout that matches the warm, lakeside vibe of the restaurant.
★★★★★
“Lumis Web Studio delivered exactly what we needed — professional, fast, and easy to work with.”
Owner · RJ's On The Lake · Lindenhurst, IL
